Thursday, 23 December 2010

Festive Comments

I have just been doing comments, and the nice people over at my company's rivals Alienation Digital, were not only nice enough to publish a comment, reply, they also allowed the link to where I work Equator.



It's nice to be nice around this time of year! Even in Glasgow [Spit]

Thursday, 9 September 2010

LinkMünki on Spam

LinkMünki on Spam

It's just too easy to spam, you know it is! If it wasn't then it wouldn't be all over the net. This, to me is a problem, not that I'm really anti anything, it's just that since it is so easy just about anybody can do it, and sometimes it feels like they are. We have all logged into blogs [or our e-mails] to accept/reject these requests.

And I don't hate spam so much [I can get very close to being a spammer myself sometimes ;)], if people leave comments on my blogs and they are vaguely related to the subject, quite amusing or even if they have enough cojones I usually leave them: if they are about certain types of mucky pictures, little blue pills or really badly written they go.

But all this is by the by, in my efforts link up all of my social networking accounts [if an account gives you a public profile and you can put links on it fair enough in my opinion!] I started some of them doing what can only be described as a cacophony of autospam. It seemed like everything I did was being automagically posted on tumblr or facebook or my google profile [and my yahoo profile :)]. But they were just throwing out torrents of bit.lys, and this.lys and that.lys, and that was probably as annoying to me than to anybody who had the dipleasure to look at it. I'm shutting down the auto-spam where and when I can remember which accounts I have [but I have a lot].

But this is also a problem in spamming being made too easy, auto-posting doesn't help me get the traffic to what I want people to look at, it just clutters up the internet with rubbish that nobody wants to see. There should be controlls put on it [I can't believe I said that!!], perhaps we ought not stop it altogether but make it a lot more difficult, nothing wrong with linking profiles, but keep what you post seperate, eh! Otherwise this little interweb toy we all enjoy might meltdown and turn into mush.

LinkMünki

Friday, 3 September 2010

Blekko

The world of SEO is undergoing one of those 'things' at the moment, we have a new toy! There is a new search engine out there and it is impressing us SEO-ologists in numbers, it's called Blekko,

Wait! Wait! What the hell is this, me writing a post on something related to SEO on an SEO blog... ach I've been wittering and twittering about Blekko for a while on LinkMünki holds Court, but i need to go on more about the Blekko, so...

In the way that people think that google is 'just' a search engine, well it is, but it's rankings have been SEO-ed to ****, Blekko is so malleable, Blekko gives control to the user [you can cut spam out of your SERPS [by clicking 'spam']] Blekko gives the user so much information at the drop of a hat that sometimes it's nearly overload. I love the fact that when you check inlinks it gives you a graphic illustration of both location from where the links derive, but it also breaks it down into most popular anchors, and gives you percentages. Then if that was not good enough, when you check the list of inlinks [a bit like siteexplorer, but...] it tells you whether they are follow or nofollow, the anchor and some new info I've yet to decipher.

I know what you are all thinking, -wow-LinkMünki-this-is-fantastische- but I haven't finished yet, with a little click you can move onto a bar graph oriented multiple [between 2 and 4] website comparison [again a lot of the info I am yet to decipher, but...], bar charts rule.

For the non geek, well... for the geek too, you can create your own ways of searching [called slash tags], which is like searching for an angle on your search term, so a search might be "hotel /edinburgh" or "edinburgh /hotel" giving a different result depending on which was the more relevant to you, both giving a different result to "edinburgh hotel" or "hotel edinburgh", which you just can't do in google [plus you can add sites to the slashes, and you can create your own slashes, and make them public].

But calm down, google isn't quite dead yet, the size of the google index is ridiculous, no other search engine is likely to come close to it for well ... ages, google is still so popular and Blekko [so far] helps people look for stuff that can be so specific. But I can tell you that it is yet to be SEO-ed yet so for the moment it still gives you helpful results, not just results from companies with the best SEO's, Ima love playing with Blekko for the time being, and just pray that google doesn't get their big fat chequebook out quite yet [sorry Blekko can you wait a couple of years till you get very, very rich!]

LinkMünki @ Work

PS I'm kinda new at this stuff so don't go on at me about getting over-excited over new search engines

PPS if you want an invite you only have to ask them try here for starters, but testing will be over soon and you will all have your chance

Monday, 9 August 2010

Blekkoed

Well today I was allowed access to Blekko, I'm not sure yet what to do with it. It certainly has aspects to it which allure. But I'll tell you this: it ain't google.

As a searcher who has searched mainly by google it is weird, I liked the default slash-tags, and I liked the fact that you can create your own slash-tags. However, like all young things it has its 'teething troubles', for example I am not 100% sure how to fully utilise the slash-tags, also I am so indoctrinated into using google's site commands that I just do it naturally. There is also the question of the size of its index, it will not for a while be able to compare itself when put up next to the breadth of the google index.

This is not, however, a review, just telling you that I now have access to it, I will have to play with it for a while before I can faithfully make a judgement, but even then, it took me a while to get off Firefox and on to Chrome, now I look back at that person as rather foolish, the future is the undiscovered country.

LinkMünki away to play with Blekko

Monday, 26 July 2010

Twtkr

Yes you're not reading that incorrectly, it says twtkr not twitter. Twtkr is a very strange thing that I noticed once whilst bored and searching for traces of myself in google. It seems to be a clone of every single twitter account [don't even think about the numbers], it seems to be Korean, and unlike twitter it does 'dofollow' links.

I wondered about it for a while and then I decided I'd start to link to it from here and there, then the other day I just noticed that it is now starting to get picked up by Site Explorer, which is very interesting as this means that it must be either getting rank, or has now been fully indexed by yahoo [thus presumably bing too]. Mmmm, I don't know how much use this will turn out to be, but I'm going to keep an eye on this one.

Thursday, 22 July 2010

Yahoo, Google & Blekko [and 30boxes]

What is happening with yahoo? What is it there for anymore? With the fact that yahoo and Microsoft [you won't catch me linking out to msn] will be working ever more closely together, does this mean that the yahoo search engine will just wither on the vine, with bing taking over all search between the two. Internet savvy people still find a lot of yahoo's facilities very useful, I have a yahoo pipe for my blogs, at the moment there is nothing quite comparable to siteexplorer, I certainly have a yahoo mail account [or two], and many websites are fundamentally linked to yahoo, disqus & flickr for example.

On another tack, I was looking at google sites the other day, interesting linking policy, it seems that on many of the sites it had nofollow links in the main text, except if you linked to anything google. I don't know if this is automatic or not, I have a website, but it's still empty, and will be until I get the time to put some nonsense on it.

- NB since I wrote this, and just to confuse things further, it has come to my attention that from now on yahoo japan will be powered by google. But that is quite a different case.

New google images is a bit disconcerting at first, but after a day, I think I quite like it, maybe even prefer it!

I have to say I'm quite sad and get a bit excited when a new search engine comes out, so I am quite miffed by the fact that no matter how many times I have asked, the kids over at blekko haven't invited me for a shot. It's not there to really compete with google, but from what I read some of the functionality kicks the ass out of google's site commands for getting into serious SEO websearch, come on blekko, give us a shot!!!

In an addendum to a previous post, I came across another site which is great for syndicating your stuff, not only does 30 boxes give you a home URL with links to your homepage etc, if you submit a blog to it, it automatically syndicates it for you, fantastisch!!

Friday, 16 July 2010

BING

I can hear the cries of derision already, before I've typed a single word, but I'm going to say something that perhaps we SEOs think about. When are we going to think about thinking about taking Bing seriously?

I personally dislike the thing, but in the short time that it has been in existence it has continued to grow, even though it is still a gazillion [technical term] miles behind the big G but it is growing.This comes mainly from the fact that people get a computer, they just continue to use the Microsoft default settings [people are lazy].

Some of my friends have ridiculedme about thinking about this and I can't completely disagree with some of their statements "bings doubled its marketshare - 2 X 0 = 0" but I still think that we lose sight of the fact SEOs only worship at the altar of google because it is so big, and that we are 'search engine optimisers' first, and only temporarily 'googlemonkeys'.

Don't get me wrong I would much rather use Search or KartOO even teoma than touch microsoft with yours, but sometimes things are taken out of our hands. Maybe we should keep an eye on bing, it may be rubbish, but people are using it!!

Friday, 25 June 2010

Twitter, RSS Feeds, Yahoo Pipes, Syndication

I've been doing this for a short while now, and whilst in no way could I be compared to those around me, I am learning some tricks of the trade.

This last couple of weeks I have been learning some of the arts involved in spreading my post as far and as wide as is possible. Now we all know onlywire, here we spread our stuff across lots of social bookmarking sites, we twitter things, yeah, then I started putting rss feeds of blogs on other blogs, it was spreading the word, then thanks to buzzblogger I learned about yahoo pipes, and how to make these mega rss feeds, submit them to every free news site and watch your in links grow.

But I recently thought of something new for twitter, I know all of us hate these twitter no follow links, but we have to put up with them, or do we?

We all know that there are twitter clones out there, here is a clone of SEOMOZ's twitter account, the first thing that all good seo's should notice is [no not the foreign language bits], that this has real links rather than nofollow. Second, it has an rss feed, but you can create one anyway if it wasn't there. Add this to your yahoo pipe, whatever, provided you have enough key words in the title, whala [in-joke] real links to real links.

Thursday, 3 June 2010

Links - to link or not to link

I have been reading lately about the effect of multiple links in the body of a blogpost. It seems that not everyone out there can likes to read through multi-layered pieces of text [that is what hyper-text is after all], and that an article can lose readers forever after the first click.

Among the ideas put out there are that if you want to it is still possible to put links on the page, however keep them out of the actual body of the text, and put them at the end, in a footer, in a similar way to footnotes work in an scholarly text.

I am trying this for the first time here, I don't know why I never thought about this before, after all it was the structure I was brought up with, in university and books etc. I'm going to see how this does.

Can You Handle On Page Links by Debra

Experiments in Delinkification by Nicholas Carr

The Case Against Links by Marshall Kirkpatrick

Friday, 14 May 2010

Change

It's like everything on the web went mad this month, first google decided it was to change up everything on its site, adding lots of bizarre things in the sidebar [like wonderwheels...], youtube added all these bits to the side, then the bbc started changing colours at random moments, now wikipedia has changed, did I miss the memo.

Oh dear it seems I did.

LinkMünki

Thursday, 6 May 2010

Facebook v Google

Recently Facebook overtook google.com as the most visited site on the 'net in the USA.

There have been murmurings for quite a while of the implications of Facebook in regards to SEO, it is a whole different ballgame. We like things like straight up honest links. We don't like redirects of any kind.

And sometimes the since people on Facebook can be real people that you actually know from the real world, you don't want to contaminate that world with anchors and key words, and it should be more about cool stuff that you might find out there.

Of course, saying that won't stop the marketers trying to getting in there, and eventually it will just become a commercial hell, and we'll have to optimise for it as well, or somebody else.

LinkMünki

Friday, 30 April 2010

PageRank

To tell the truth I have very little clue about this, all I know is that the more your web page has the better it is seen in the "eyes" of google [GOOGLE HAS EYES!!!!!].

It is thought that a link from a page with higher PageRank, gives better weight to your page [in the eyes of google], but I think the people at google are just having a laugh with the world, Matt Cutts and his googlebuddies are sitting in wherever, spreading lies about this & that, and getting the entire world of SEO in a mass panic for kicks.

Or maybe it is just, a very complicated way of ranking things based on a highly complex algorithm, and I know nothing [it's probably the latter].

LinkMünki

Key Word Research [KWR]

This is possibly the most bizarre part of the job, I understand slightly why it has to be done [mainly because so many people obviously lack common sense].

The fundamentals of KWR are that we try to find out the most relevant terms typed into google, then we direct our "campaigns" in so, it's not exactly rocket science, but we even have programs to do it!

For example, were we to seo a shoe company, then we would target "cheap shoes", "quality leather shoes", "cheap leather shoes" or something like that depending on the company.

And I get paid for this! the world has officially gone mad

LinkMünki

Tuesday, 27 April 2010

Content

This is the holy grail of my line of work, it's all about putting [non-plagiarised] stuff on your website that people want to read. To put it simply, if you have a website worth linking to, people will link to it. Thus you get links [some call this linkbait but I think that makes it sound rather seedy], for free.

Examples

Poor content

Hey look at my spangly new site with all manner of stuff

Good content

Things you want to read and tell folk about

It seems simple but not everyone can do it, content has to be original, eye-catching and sometimes thought provoking. That can be daunting for a Link Monkey. This is why it is often punted out to a third party. But this is pure laziness, when I first went to Uni, I had no clue how to write an essay, but I had to learn, so must the rest of us, that is why we must professionalise SEO, it's not just a job for folk who can press a button on onlywire. And you're giving us a bad name! Directories have their place, but.......

Of course it's not good enough to just write good content, we need some of our magic to get it seen by the wider public, but you know that already......

The Title Attribute

I have recently been pondering to myself the relevance of the title attribute in a link, you know what I mean, it's that rectangular box of words that appears when you hover the cursor over a link [sometimes], I think it is often sorely [and sadly] overlooked.

I checked about online with the folk because of whom I am "standing on the shoulders of giants", and it all seems to be a bit 50/50, some say google ignores it, others say that google does read it but doesn't care too much about it.

I don't know, analytics bore me. But I do think that sometimes we in seo get overtaken with the desire for google rankings and forget that sometimes we are there for the clients [black hat-ists excused], and sometimes we must yield to just making websites more accessable for the navigator, even though it might not yield results through through our normal chanels, but it might work for those who pay us.

In short, the title attribute may or may not help a site's rankings in google [I say if the title matches the targets meta title it certainly can't hinder], but it only takes a few more keystrokes, and it certainly would help onsite navigation, so you might as well do it.

Plain Link

<a href="http://www.linkmunki.blogspot.com/">LinkMünki</a>

Titled Link

<a href="http://www.linkmunki.blogspot.com/" title="SEO LinkMünki Style">LinkMünki</a>

See it's not that difficult, it helps the poor kids out there on the web, and it has more élan.

later kids

LinkMünki

Thursday, 22 April 2010

Hello


I'm gonna say stuff here, don't know if it's gonna make much sense, I call myself LinkMünki, for various unimportant reasons. But mainly cos it's what I do.

I'll be back soon, but now I have work to do.